Real Estate
Marketing

Utilizing cutting-edge film technologies and drones, our team of professionals creates unique content that makes our listings stand out in the market and captures the attention of potential buyers. The strength of our agency lies in our social media reach, measured in hundreds of thousands of views, allowing us to reach audiences not present on traditional real estate portals.

Our Achievements for Our Clients

Wizjery 2024 Distinction

Recognition in the category of Best Luxury Property Presentation, in a competition organized by the real estate portal Morizon Gratka.

4-6 million

Monthly reach of all agents’ posts on Instagram. This increases our clients’ chances of reaching a new audience.
/ REAL ESTATE EXAMPLES

What You Can Find in Our Portfolio

  • Dobra, Powiśle

  • Wędrowców, Ursynów

  • Aleja Róż, Śródmieście

  • Wieniawskiego, Żoliborz

  • Wołoska, Mokotów

  • Białej Floty, Mokotów

  • Okrzei, Praga-Północ

  • Baczyńskiego, Śródmieście

  • Stalowa, Praga-Północ

  • Wilga

  • Zabłocińska, Bielany

  • Przasnyska, Żoliborz

  • Bonifacego, Mokotów

  • Topiel, Powiśle

  • Kowalskie

  • / 01 PHOTOGRAPHY

    The First Step to Success

    Every property deserves the best possible presentation, and professional photography is its first step to success. In our Film Studio, capturing the essence of a property is an art — our photographers bring out the unique character and beauty of each space. This allows potential buyers to feel the atmosphere from the very first glance, increasing their engagement and interest.

  • / 01 PHOTOGRAPHY

    The First Step to Success

    In 2024, we received a distinction (TOP4 in Poland) in the nationwide Wizjery 2024 competition, organized by the real estate portal Morizon Gratka, in the category of Best Luxury Property Presentation.

  • / 01 PHOTOGRAPHY

    The First Step to Success

    We use AI technology for photo post-production, giving each shot a professional and appealing look. Our dedicated Media Production team ensures your property is showcased in the best possible light.

  • / 01 PHOTOGRAPHY

    The First Step to Success

    Efficiency and flexibility — each month, we conduct around 50 photo sessions, with resources capable of handling even more. Our production capacity guarantees fast turnaround times without compromising quality.

  • / 01 PHOTOGRAPHY

    The First Step to Success

    Top-tier photographic equipment — we work with modern Sony gear, using a wide range of lenses, including wide-angle, telephoto, prime lenses, and specialized lenses for capturing the finest details. This ensures a flawless presentation of every property.

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  • / 02 VIDEO

    The Full Story of the Property

    Photos attract attention, but video allows the full story of the property to be told. Our film team creates engaging, cinematic videos that showcase the property in motion — from its details to the lifestyle it enables. Dynamic shots, smooth transitions, and emotional storytelling help potential buyers envision how extraordinary their new home could be, significantly speeding up decision-making.

  • / 02 VIDEO

    The Full Story of the Property

    High production efficiency — we produce around 100 video shoots monthly, with the ability to scale up thanks to our resources and flexible production capacity. Every property we offer comes with professionally produced video content that effectively attracts potential clients and enhances the appeal of the listing. We ensure fast delivery without compromising on quality.

  • / 02 VIDEO

    The Full Story of the Property

    Advanced equipment and comprehensive campaigns — for video production, we use the latest Sony gear, iPhones, and drones, capturing properties and apartments from multiple perspectives. For premium listings, we create multi-component video campaigns that expand reach and promotional effectiveness.

  • / 02 VIDEO

    The Full Story of the Property

    We work using Sony cameras and a variety of lenses, allowing us to showcase each property comprehensively and precisely, from wide perspectives to intricate finishing details. We also use DJI drones with 3-axis stabilization and DJI gimbals, enabling smooth, dynamic shots that impress aesthetically and highlight every property feature.

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  • / 03 social media

    Precise Targeting and Wide Reach

    Małycha Agency is a leader in promoting real estate on social media. Thanks to our strategy combining creativity, precise targeting, and wide reach, we ensure your property achieves maximum visibility and sales effectiveness.

  • / 03 social media

    Precise Targeting and Wide Reach

    Our social media presence delivers real results — reaching a broad audience of potential buyers, including those outside traditional real estate portals, making each listing stand out in the market.

    /Largest Reach in Poland — our Instagram content generates over 5 million views per month.

    /Off-Market Campaign Success — 30% of our properties are sold outside the traditional market.

    /Largest Community in Poland — over 160,000 followers across our team, allowing us to reach clients beyond real estate portals.

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  • / 04 PERSONAL BRANDS

    A Guarantee of Utmost Care

    The strong personal brands of our agents, combined with Małycha Agency’s social media recognition, ensure every property is presented with the highest care and reaches the largest possible audience. Together as a team, we have become one of the most recognized brands in social media within the premium real estate market. Every collaboration with us is visible and reinforced by the agency’s wide reach, effectively supporting property sales and building prestige in the eyes of potential buyers.

  • / 04 PERSONAL BRANDS

    A Guarantee of Utmost Care

    Strong personal brands within the team enhance the overall performance of the agency. Through collaboration and contact sharing among agents, your property gains additional promotion. Each agent acts as an ambassador for your property, increasing its chances of a quick sale on social media. Every collaboration with us is visible and reinforced by the agency’s wide reach, effectively supporting property sales and enhancing prestige in the eyes of potential buyers.
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  • / 05 youtube

    Educate, Inspire, Build Trust

    YouTube is not only a promotional platform for us but also a space where we share knowledge and experience. At Małycha Agency, we create both educational videos that explain real estate topics and inspiring home tours showcasing the most interesting and luxurious properties. This is our way of sharing social value — educating, inspiring, and building trust that strengthens our position as a market leader.

  • / 05 youtube

    Educate, Inspire, Build Trust

    /Educational Playlist for Sellers and Agents — content that helps both clients and professionals better understand the real estate market and prepare for successful sales.

    /Unique Content for Premium Clients — dedicated videos tailored to audiences seeking luxury and exceptional properties, enabling precise targeting of ideal buyers.

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  • / 06 AI

    Gaining an Edge Through Innovation

    Korzystamy z najnowocześniejszych technologii AI, aby tworzyć materiały wizualne, które wyróżniają Twoją nieruchomość na tle konkurencji. Zaawansowana postprodukcja zdjęć i wideo pozwala nam zaprezentować Twoją ofertę w sposób profesjonalny i przyciągający uwagę, co zwiększa szanse na szybszą sprzedaż lub wynajem. Dzięki naszym innowacyjnym rozwiązaniom oszczędzasz czas, budujesz atrakcyjny wizerunek i zyskujesz przewagę na rynku.

  • / 06 AI

    Gaining an Edge Through Innovation

    /Property Floor Plans and Descriptions — we prepare professional layouts and descriptions highlighting key benefits for clients.

    Innovative Visualizations — we use AI for home staging, video production, and visualizations for both developer properties and those requiring renovation.

    /Modern Approach — our activities follow the latest trends, enhancing listing appeal and accelerating the sales process.

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  • /07 LISTING EXCHANGE SYSTEM

    Greater Chances of a Quick Sale

    Listing Exchange Systems are modern platforms that enable real estate agents to collaborate and share information about available listings. This ensures properties are widely promoted among professionals, increasing visibility and chances of a quick sale.

  • /07 LISTING EXCHANGE SYSTEM

    Greater Chances of a Quick Sale

    At Małycha Agency, we are known for the highest standards of work ethics and sharing listings with other agencies. Every property we list is first introduced into the Listing Exchange System — MLS — before being showcased on our social media channels, such as Instagram. This process ensures maximum visibility and allows the property to reach clients within a broad network of professionals.

  • /07 LISTING EXCHANGE SYSTEM

    Greater Chances of a Quick Sale

    Our sales process is designed to search broadly for suitable clients for your property. These systems provide additional support — your listing is shared with trusted partners and agents, significantly increasing its chances of success. This system allows multiple professionals to collaborate while maintaining full control over the entire sales process.

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/ 08 HOME STAGING

Your own distinctive style

At Małycha Agency, home staging is our calling card – over the years, we have developed our own distinctive style that allows us to make properties stand out on the market. We prepare each space with attention to the smallest details so that it looks perfect in photos and videos, while also inspiring admiration during live presentations. Our Home Staging resources are a carefully composed collection that impresses with its diversity and attention to detail. To ensure that our Home Staging is always of the highest standard, we regularly expand our collection with new and interesting accessories. This gives each property a unique look that sets it apart on the market and attracts attention both on social media and during live presentations.

  • /07 OFF-MARKET

    Gaining an Edge Through Innovation

    An exclusive form of property sales conducted outside traditional public channels, such as listing portals.

    Listings under this model are promoted in a controlled environment, targeting only a selected group of premium clients, trusted business partners, and professional real estate agents.

    /30% of properties are sold Off-Market

    /After just one Open Day in the Off-Market system, we sold nearly 40 properties in 2023 and 2024

     

  • /07 OFF-MARKET

    Gaining an Edge Through Innovation

    We combine off-market sales efficiency with the latest client outreach channels, including social media, allowing precise and discreet targeting. We use platforms such as Instagram and YouTube to create exclusive campaigns and reach the right audience while maintaining listing confidentiality. Our experience and modern tools make off-market sales exceptionally effective.

  • /07 OFF-MARKET

    Gaining an Edge Through Innovation

    Who Uses This Service?

    / People Who Value Privacy

    / Individuals Seeking Access to Audiences Outside Real Estate Portals

    / Clients Needing Access to a Network of Active Property Seekers

    Watch our educational Off-Market sales video here

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/ 10 DAYS OF PROPERTY SALES

01.
Proprietary, More Efficient Formula
At Małycha Agency, we decided to take a step beyond traditional Open House events by creating Property Sales Days — a proprietary and more efficient approach that guarantees elite sales effectiveness. Our method combines careful client selection, strategic use of technology, and powerful marketing tools to achieve maximum results in the first days of a property presentation.
02.
How Does It Work?
Property Sales Days are carefully planned events in which we invite only the most committed buyers. We leverage our extensive database of active seekers, the Listing Exchange System (SWO), and social media potential to reach genuinely interested buyers. This approach allows us to focus the attention of multiple potential buyers on a single property from day one.
03.
Why It Works
Careful Client Selection
We invite individuals who have previously expressed interest in a property or have specific needs, which helps shorten the sales process significantly.
Precise Targeting
Our database and SWO tools allow us to reach clients perfectly matched to the listing, eliminating random visits.
Leveraging Social Media Power
The extensive reach and engagement we generate on social media allow us to quickly build interest in a property and attract multiple clients in a short period.
Exclusivity Effect
Organizing presentations as elite Property Sales Days makes clients feel special, further motivating them to make a purchase decision.
Elite Effectiveness
Thanks to this unique formula, our Property Sales Days deliver results — many properties are sold during the first presentations themselves.

How it works

/ STEP BY STEP

/ STEP ONE

Fill out the form

Complete the form and we will contact you by phone.

/ STEP TWO

Consultation call

We’ll discuss the challenges you face in selling, buying, renting, or managing your property.

/ STEP THREE

Start of the sales, purchase, or rental process

Once you accept our offer, we’ll begin executing the agreed plan of action — ensuring the entire process runs smoothly.

/ CONTACT FORM

Fill out the form and see how we can help you

Complete the form to discover how we can assist you in making better real estate decisions. A consultation with our advisor will help you assess whether our services are the right fit for your needs and expectations.

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